Unprecedented Sponsorship Announcement
CBDMD, Inc. (YCBD), in a pioneering move, declared its official sponsorship for Club Sport Herediano, a FIFA-affiliated premier division soccer team based in Costa Rica. Noteworthy for being the inaugural partnership of its kind, this alliance between a professional soccer team recognized by FIFA and a CBD brand is trailblazing, setting precedence for similar collaborations in the sports industry.
Towards a Stigma-Free Future
Ronan Kennedy, the Interim CEO and CFO of cbdMD, expressed optimism regarding the partnership. According to Kennedy, this collaboration is a monumental stride towards de-stigmatizing cannabis use in professional sports. It acts as a cornerstone, paving the way for impending partnerships with various teams on both the domestic and international fronts.
CBD: A Certified Choice for Athletes
Operating out of Charlotte, North Carolina, cbdMD boasts an NSF Certified for Sport endorsement for its hemp-derived cannabinoid products. This particular certification is pivotal as it guarantees that individuals undergoing THC drug tests, ranging from athletes to medical professionals and first responders, can confidently incorporate CBD into their wellness routines without the fear of testing positive for THC.
Product Lineup: Diverse and Certified
The company’s product array is extensive, encompassing Broad Spectrum CBD Oil Softgels, Broad Spectrum CBD Gummies, and CBD PM Softgel Capsules. These products, backed by the NSF Certified for Sport certification, are set to be integral components of the wellness and recovery protocols for players of Club Sport Herediano.
Tailored Wellness for Athletes
Through this alliance, the medical professionals affiliated with Club Sport Herediano will meticulously integrate cbdMD’s certified products into the players’ wellness and recuperation routines, tailored to meet their unique requirements and needs. This thoughtful approach ensures that each athlete receives the optimal benefit from these groundbreaking products.
Expert Insight: A Physician’s Perspective
Alvaro Mora, the dedicated physician for Club Sport Herediano, shed light on the significant advantages players are set to enjoy with the introduction of cbdMD products into their nutritional and wellness regimens. Mora elucidated that the primary objectives of this integration are twofold: minimizing the risk of potential injuries and facilitating expedited recovery post-injury.
Utilizing products like cbdMD’s CBD Freeze is expected to be revolutionary in providing topical relief from inflammation and pain that often accompany strenuous physical activity. These supplements are anticipated to play a crucial role in mitigating inflammation and fatigue post-activity, thus ensuring a swift and efficient recovery process for the athletes.
A Step Towards Holistic Athlete Wellness
In essence, this sponsorship and product integration represent a significant leap towards a future where cannabis-derived products are not stigmatized but embraced for their potential benefits in sports and wellness. The collaboration between cbdMD, Inc. and Club Sport Herediano is not merely a sponsorship deal but a testament to the growing acceptance and recognition of the role CBD can play in athlete wellness, injury prevention, and recovery. With certified products and a scientific approach to athlete wellness, this partnership is setting a benchmark for similar future initiatives in the realm of professional sports.
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